Pittsburgh, January 29, 2009 — Pipitone Group recently announced the promotion of Kim Tarquinio to account services manager, and the hiring of three new professionals to its Account Services department: Priscilla Beal, interactive project manager; Erin Payer, account executive; and Rachel French, account executive.
Tarquinio has been with Pipitone Group since 2007 and has more than 10 years of experience in communications and management. With her promotion, she will manage the account services’ team, coordinate workflow for the agency and support Pipitone Group’s strategic planning and business development efforts.
Beal’s previous experience includes University Marketing Communications at the University of Pittsburgh and NASA’s Science Mission Directorate where she held the titles, respectively, of Web producer and project manager. She holds a bachelor of arts degree in history from the University of California, Santa Barbara, and a master of arts degree in art history from Richmond, the American International University in London. In her new role, Beal will manage the requirements, design, development and implementation efforts for the marketing technology team while also maintaining cross-functional relationships with the design, public relations and strategic planning teams.
Erin Payer, a Google Analytics Certified Professional, and Rachel French join Pipitone Group with four years of experience. Prior to joining Pipitone Group, Payer was the public relations manager at IMPAQT and an account executive at Pascale Communications. She received her bachelor of arts in communication studies from Kent State University. French’s past experience includes serving as an account manager with Engauge. She received her bachelor of arts degree in communications and culture from Indiana University, Bloomington. As account executives, Payer and French will be responsible for the day-to-day supervising, planning, executing and evaluating of client marketing services activities. They will also provide their expertise in copywriting, strategic direction and project management.
About Pipitone Group Pipitone Group was founded in 1992 and is Pittsburgh’s only firm dedicated to channel marketing. By developing and executing strategic programs targeted at the influencers and entities essential to each client, Pipitone Group and its Channel Marketing by Design™ philosophy help clients talk through the people that talk to their customers.