Pittsburgh, August 6, 2010 — Earlier this year, Fidelity Bank selected Pipitone Group to develop its new website. Using its creative and interactive technologies expertise, Pipitone Group developed the new site, which will go live in mid-July.
Founded in 1927, Fidelity Bank is a community bank located in western Pennsylvania. The bank operates fourteen branch locations in and around the city of Pittsburgh and was one of the first community banks to establish a Web presence, launching its first website in 1996. While the site has changed over the years, Fidelity sought to transform the site based on current trends and technological advances without abandoning the core message of being a local, community bank that provides a personal touch while meeting the financial needs of the communities of Pittsburgh. Additionally, Fidelity required a content management system, intuitive navigation, increased functionality and mobile accessibility.
The new site boasts a fresh look with engaging and interactive content to provide both customers and potential customers with a unique user experience.
Click here to see more.
About Pipitone Group Pipitone Group was founded in 1992 and is Pittsburgh’s only firm dedicated to channel marketing. By developing and executing strategic programs targeted at the influencers and entities essential to each client, Pipitone Group and its Channel Marketing by Design™ philosophy help clients talk through the people that talk to their customers.
